My former colleague Ronny Rammeloo is a successful newspaper publisher. He approached me to help him set up a new edition of his ‘Eenhoornkrant’ (Unicorn Paper) in the city of Goes and write some articles as well.
Editorial formula
We agreed on the editorial formula right away. The paper should have many great stories about Goes, its people and its businesses. I thought out what kind of articles fitted in with this approach and found some great writers to do part of the work: Ellen De Vriend en Hanna van der Molen.
It was great to set this all up from scratch. And it was also exiting to have other people do the work I had set up. I am mainly proud of the photo montage ‘Straatbeeld Goes’ which someone else made, even though it was a subject really close to my heart. Fresh fashion images, spontaneous street pics with an ultra short interview. It looks cooler than cool And I am really happy with it.
A pile of Unicorns
The first edition of the paper is out now (it was distributed on 7 and 8 April) and I have a pile of them next to me on my desk. It looks great. Big, easy to read letters and lots of pictures. Occasionally I leaf through them because I am already hard at work on the second edition of the paper. And that one should of course be even more beautiful, fun and interesting. So right now I check the last edition word for word to see how we can improve it and we will amaze you with a great second edition.
More on the Eenhoornkrant (in Dutch)
More on my writing and editing